WHITE PANDA

URL: www.whitepanda.in

About Whitepanda:

White Panda as a platform offers a convenient content creation process to Digital Agencies,

Brand-turned-Publishers, SAAS companies and E-commerce platforms without the need for

micromanagement.

Being built with a model based on Language, Human Resources and Marketing, the company

works with thousands of content creators to power content marketing for hundreds of leading

brands. Some of our notable clients include Radisson, Apollo, Axis Bank, PNB Housing, three of

top 10 marketing agencies in India, and so on. The venture is funded by highly successful

entrepreneurs, Tier-1 investors, and IIT Gandhinagar; and White Panda is also cash flow

positive.

Eligibility Course: All Streams are Eligible

Eligible Graduation Year: 2011 and Later Batches are eligible

Designation: Content Lead

Location : Bengaluru 

CTC: 9-12 LPA + Stock Options (the CTC is paid whole in-hand without any deductions). 

Application Link: https://forms.gle/Z8dmtAiJ2Pi8Lf728

Last date: November 12, 2019

Job Description: 

White Panda is looking for a Content - Lead to scale up its content operations globally. A managing editor combines the innovativeness of a writer with the practical focus of an operations manager. We expect excellent organizational and leadership skills as well as a unique problem-solving ability.

You need to have the right sensibilities and the skills to succeed in a new age, along with creativity and entrepreneurialism. You need to frame and create content in innovative ways and make lateral connections across topics. We look for "keyboard presence": a good editorial writer is a natural in front of the screen.

And then there's speed. Our Content - Lead is expected to move quickly from task to task, on his or her screen, and in his or her head. But not at the expense of accuracy and brand.

Responsibilities:

• Defining clear content benchmarks and overseeing consistence together with the operations team
• Building and managing a high performing editorial team. Guiding the editorial team to ensure that the content matches White Panda standards
• Building an ecosystem of Tier 1 writers and editors. Ensuring constant outreach, growth and value addition to the community
• Analyzing performance metrics across properties to quantify results towards content quality for all content transactions at all scales
• Working along with the Marketing team; building and managing a rich content/editorial calendar
• Constantly narrating the White Panda vision. Editing/Creating all White Panda communications

Skills:

• Conscientious, detail-oriented, and efficient
• Impeccable understanding of grammar and good writing
• Strong copy editing and research/fact checking skills
• Ability to manage the scale and complexity of content in an efficient manner without compromising on the quality and timelines
• Fast, accurate and the ability to prioritize
• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive and C-level
• Experience in a very fast-paced digital environment
• Prior experience in PR / Branding / Content Marketing or relevant experience (Bonus)