URL: https://thethickshakefactory.com/
Required : Final year B.Com / BBA / M.Com - Marketing
COP - Supply Chain / Logistic
POSITION:
|
|
BRAND EXEC
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LOCATION:
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HYDERABAD
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DEPARTMENT:
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MARKETING
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REPORTING
TO:
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BRAND MANAGER
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DIRECT
REPORTS:
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N/A
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JOB
SPECIFICATIONS
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EDUCATIONAL QUALIFICATION :
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Advanced degree beyond graduate
level in business administration (e.g. B.Com, BBA, M.Com - Markting other equivalent master’s
degree) with a specialization in marketing
|
|
MINIMUM RELEVANT EXPERIENCE
REQUIRED:
|
|
4-6 years
|
LANGUAGE REQUIREMENTS (IF ANY) :
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Written and oral English skills
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INTERNAL CUSTOMERS:
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Marketing (Brands), Operations, Legal,
Supply chain
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EXTERNAL CUSTOMERS:
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Communication Agency, Vendors,
Social Media
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TRAVEL REQUIREMENTS:
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40-50%
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JOB
OBJECTIVE I.E. THE PRIMARY FUNCTION
AND PURPOSE OF THE ROLE
|
1
|
Monitor consumer and business
trends and identify gaps in the market that provide opportunities for
profitable and sustainable brand growth
|
2
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Ensure that all the planned
marketing initiatives are aligned with the teams, designed and executed and
strictly adhere in all aspects to company standards.
|
3
|
Liaise with Agency and Vendors
and ensure that elements required to actuate marketing initiatives are as per
requirements, cost effective and strictly adhere to company standards.
|
4
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Apply best practice guidelines in
the area of product, package and promotion whilst implementing marketing
activities
|
6
|
Continuously monitor and work
towards optimizing reach and frequency of communication done across the
region
|
7
|
Develop a thorough understanding
of various channels, and derive key imperatives which spell success for our
dealings with all channels
|
JOB
SPECIFIC COMPETENCIES I.E. THE KNOWLEDGE, SKILLS AND ATTITUDE NEEDED TO PERFORM YOUR
JOB
|
1
|
Brand Knowledge and
Management
|
2
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Business Planning
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3
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Channel Knowledge
|
5
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Management of Communication
Agency / Service Providers / Suppliers
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6
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Marketing Initiatives / Programs
Execution
|
7
|
Project Management
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8
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Sales & Marketing Strategy
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DESCRIPTION & REQUIREMENTS:
|
|
Position Overview:
The Brand Executive is responsible for an in-depth
understanding of the brand portfolio of the Thick Shake Factory and
hence design, align, develop and execute all marketing initiatives in
synchronization with the Brand values.
The role holder is expected to:
#Achieve agreed goals and objectives for the Brand.
#Provide Strategic direction for capturing sustained and profitable growth in
the near and long term.
#Own, plan and drive brand/ commercial calendar, business building blocks.
#Support the development of brand communication plans and enable the execution
of approved Plans.
#Drive excellence in market execution, optimally within allocated budgets and
resources;
#Protect and enhance the brand image and reputation of The Thick Shake
Factory and the business
#Lead the growth in terms of: the in-depth understanding of the consumers, the
customers and competition; the development and implementation of marketing
strategies and marketing plans for the brands both long term and short-term.
TECHNICAL & FUNCTIONAL:
Master’s degree in marketing from Tier I college.
Strong project management skills with ability to manage
and deliver multiple projects
|
|
Passion, Integrity & Energy
Collaborative, resourceful & tenacious at gathering
information
Good Communication skills – written, presentation & oral
Enthusiasm for Shakes is preferable.
Key Account Manager Job
description
Key Account Manager Responsibilities
·
Developing trust relationships
with major clients and acquiring a thorough understanding of key
customer needs and requirements
·
expanding
the relationships with existing customers by continuously proposing solutions
that meet their objectives
Job brief
·
We are looking for a skilled Key Account Manager to oversee
the relationships of the company with its most important clients. You will be
responsible for obtaining and maintaining long term key customers by
comprehending their requirements.
·
The ideal candidate will be apt in building
strong relationships with strategic customers. Will be able to identify needs and
requirements to promote our company’s solutions and achieve mutual
satisfaction.
·
The goal is to contribute in sustaining and
growing our
business to achieve long-term success.
Responsibilities
·
Develop
trust relationships with a portfolio of major clients to ensure they do not
turn to competition
·
Acquire
a thorough understanding of key customer needs and requirements
·
Expand
the relationships with existing customers by continuously proposing solutions
that meet their objectives
·
Ensure
the correct products and services are delivered to customers in a timely manner
·
Serve
as the link of communication between key customers and internal teams
·
Resolve
any issues and problems faced by customers and deal with complaints to maintain
trust
·
Play
an integral part in generating new sales that will turn into long-lasting
relationships
·
Prepare
regular reports of progress and forecasts to internal and external
stakeholders using key account metrics
Requirements
·
Experience in sales and providing
solutions based on customer needs
·
Strong communication and
interpersonal skills with aptitude in building relationships with professionals
of all organizational levels
·
Excellent organizational skills
·
Ability in problem-solving and
negotiation
·
Knowledge on franchisee model
·
Minimal knowledge on accounts
·
Should have good people management
skills .
Interested students are requested to mail their RESUME at: sxcplacementcell@gmail.com by mentioning "FOR TTSF"
Please save your resume file in YOUR NAME ONLY
Last date: April 5, 2018
