Internship
URL: www.bookyourguru.com
Book Your Guru (BYG) is India’s first educational e-marketplace backed by Route2Market where the vision is to democratise and decentralise traditional education by empowering students to connect with their ideal teacher in a revolutionary way. On BYG - Parents, Students and Individuals can explore from an elite community of experienced teachers for their desired subject, consult their teaching portfolios for a compre-hensive insight into their skill-set and expertise and then choose who they want to study from based on their learning requirements.
Duration: 2 months
Position:
Social Media Marketing
Eligibility
Creative and multidimensional thinking with a flare to tell a good story through photos, videos, and words.
In-depth working knowledge of marketing avenues on Facebook, Twitter, Instagram, Youtube, Linkedin etc.
Knowledge of analytical tools such as Google Analytics etc. is recommended.
Good knowledge of digital marketing, including but not limited to campaign management etc, and ability to execute it efficiently.
Compelling portfolio of self managed marketing campaigns (on Facebook, Instagram etc with engagement stats) is strongly recommended.
High level of accountability and ability to work well both independently and as a part of a team;
Active interest in the education sector is desired.
Job Description
Create social media campaigns and strategies and maintain activity and user engagement of BYG’s Instagram, LinkedIn and Facebook pages
Identify current trends/fads on social media and capitalise on it to launch marketing strategies which includes but is not limited to writing catchy captions, hashtags, memes, fun quizzes etc.
Frequently collaborate with Content Writing and Graphic Designing Interns for research, branding and consistent outreach. Work with and receive feedback from the Marketing Director.
Grow followers and social reach through innovative ideas
Collect customer data from the above mentioned campaigns, analyse interactions and report those to improve future marketing strategies and campaigns
Perks
Certificate of Completion
Letter of Recommendation for top performers from Founder
1000 INR/ Monthly as base compensation and Performance-based incentive
Personal Mentorship from previously mentioned industry-leading experts
For apply:
https://docs.google.com/forms/d/e/1FAIpQLSf6lT19j23jlMQ_ZoTf9oLh8sg0Qj8JhIno5Qp7nFV3ife-xg/viewform
Graphic Designing
Eligibility
Creative thinking-ability to create new design style, and modify and customize existing designs to fulfill needs of specific project and reach the targeted population
Proficiency in Canva is recommended along with basic knowledge of digital tools like Adobe Photo-shop/Illustrator/Filmora/Premier Pro etc.
Compelling portfolio of graphic design work is strongly recommended.
Active interest in the education sector is desired.
Job Description
Create and design engaging posts for social media platforms (like Facebook, Instagram, Linkedin etc ).
Design infographics, posters, ebrochures and email templates for workshops, events, newsletters and other various engagement activities.
Assist in designing/ redesigning graphics for updating BYG Website.
Adhere to brand positioning guidelines and specifications.
Frequently collaborate with Content Writing and Digital Marketing interns for consistent branding and outreach.
Work with and receive feedback from the Marketing Director.
Perks
Certificate of Completion
Letter of Recommendation for top performers from Founder
1000 INR/ Monthly as base compensation and Performance-based incentive
Personal Mentorship from previously mentioned industry-leading experts
For apply:
https://docs.google.com/forms/d/e/1FAIpQLSf6lT19j23jlMQ_ZoTf9oLh8sg0Qj8JhIno5Qp7nFV3ife-xg/viewform
Content Writer
Eligibility
Impeccable grasp of the English language, including idioms and current trends in slang and expressions.
Demonstrated work experience as a Content Writer in roles like magazine editor, blog author etc or any published work is strongly preferred
Strong research, editing, and writing skills and clear understanding of article structure and writing.
Should also be well versed with creative web content, blogs, articles, and press releases
Compelling portfolio of published articles, blogs, posts etc is strongly recommended.
High level of accountability and ability to work well both independently and as a part of a team;
Active interest in the education sector is desired.
Job Description
Research industry-related topics and create blog posts for publications.
Write content for all BYG social media platforms such as Facebook, Instagram, Youtube, Linkedin etc.
Develop content for infographics, posters, ebrochures and email templates for workshops, events, newslet-ters and other various engagement activities.
Ensure all round consistency (font, style, tone etc), proofread content for errors and inconsistencies and
polish existing content to improve readability.
Assist in rewriting/ modifying text content for updating BYG Website.
Adhere to brand positioning guidelines and specifications.
Frequently collaborate with Graphic Designing and Digital Marketing interns for consistent branding and outreach.
Work with and receive feedback from the Marketing Director.
Perks
Certificate of Completion
Letter of Recommendation for top performers from Founder
1000 INR/ Monthly as base compensation and Performance-based incentive
Personal Mentorship from previously mentioned industry-leading experts
For apply:
https://docs.google.com/forms/d/e/1FAIpQLSf6lT19j23jlMQ_ZoTf9oLh8sg0Qj8JhIno5Qp7nFV3ife-xg/viewform
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